职责描述： 1.Execute the field activity plan: 执行现场活动计划： -Find local distributors within the area, define the business plan and implement to promote product 在区域内开发当地经销商，确定业务计划并实施，以推广产品 -Participate in the local tenders 参与当地招标 -Visit the relevant target accounts as per management guidelines 根据管理指南访问相关目标客户 -Cooperate with local distributors to plan, organise and execute high quality, high content regional and local marketing events to promote the Hoya brand and products as per management guidelines 与当地经销商合作，根据管理指南规划、组织和执行高质量、高主题的区域和当地营销活动，以推广Hoya品牌和产品 -Optimize the market coverage consistently. 持续优化市场覆盖率 -Provide technical and scientific expertise 提供技术和科学专门知识： -Master and present Hoya brand and technologies 掌握并展示Hoya品牌和技术 -Consistently convey the messages and positioning defined by management 始终如一地传达管理层定义的信息和定位 -Showcase perfect mastery of Hoya products and support/ train customers 展示对Hoya产品的掌握，并支持/培训客户 2.Customer Care (doctors, distributors) 客户服务（医生、分销商） -Manage customers in territory 管理区域内的客户 -Build sustainable collaborative relationship with customers using science, technology and know-how as a key vector 以科学、技术和诀窍为关键载体，与客户建立可持续的合作关系 -Timely address customer needs and request in alignment with management 及时满足客户需求和要求，与管理层保持一致 3.Marketing: 营销 -Actively participate to national events to promote the Hoya brand 积极参与活动，推广Hoya品牌 -Actively contribute to academic projects to promote the Hoya brand (wet-labs, clinical evaluation etc.) 积极参与学术项目，推广Hoya品牌（湿实验室、临床评估等） -Actively engage in marketing strategy and in the improvement of marketing supports and activities 积极参与营销战略和营销支持与活动的改进 -Gather and report constructive input from customers regarding Hoya products and services 收集并报告客户对Hoya产品和服务的建设性意见 -Collect market intelligence while visiting customers (pricing, consignment stock, inventory, market trends) 拜访客户时收集市场情报（定价、寄售库存、库存、市场趋势） -Methodically and accurately report information 系统准确地报告信息 4.Sales: 销售： -Facilitate the establishment of a sales channel with accounts 促进与客户建立销售渠道 -Monitor performance of sales channel and take actions to improve it 监控销售渠道的绩效并采取措施加以改进 -Monitor marketing activities of sub-distributors/ dealers 监控次级分销商/经销商的营销活动 5.Reporting: 报告： -Very diligently plan and report activities 认真地规划和报告活动 -Ensure necessary follow-up with customers 确保与客户进行必要的跟进 -Systematically use tools provided by management (excel, CRM) 系统地使用管理层提供的工具（excel、CRM） 任职要求： -3-5-years working experiences in the medical device industry, ideally in IOL 3-5年医疗器械行业工作经验，理想是IOL行业 -Excellent knowledge in surgical ophthalmology 具有丰富的眼科外科知识 -Excellent presentation skills and very detailed oriented 出色的演讲技巧和细节导向 -Excellent communication and interpersonal skills 优秀的沟通和人际交往技能 -Willing to travel frequently 愿意经常出差 -Background of ophthalmologist, optician or optometrist is a plus 有眼科医生、配镜师或验光师背景者优先 -Data driven mindset 数据驱动思维
