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O2O Operations, Senior Manager
50-80万/年
人 · 本科 · 3-4年工作经验 · 性别不限2024/09/26发布

北京侨福芳草地大厦

公司信息
拜耳医药保健有限公司

外资(欧美)/1000-5000人

该公司所有职位
职位描述
工作职责




* Understand customer pain points and gather requirements to design and
execute O2O activities that enhance Bayer's O2O sales opportunities.
* Collaborate with the brand strategy team to design O2O advertising campaign
plans, manage operational content, and maximize exposure for Bayer's core
brands.
* Establish strategic partnerships with key O2O platforms to integrate
internal and external resources, enhancing and optimizing the efficiency of O2O
business collaboration.
* Explore leading multinational companies' O2O practices.
* Continuously improve and enhance operational efficiency by exploring and
establishing an O2O operational management system based on big data insights.
* Manage O2O operational activity costs and monitor activity effectiveness to
ensure the efficiency of input-output ratios.



任职要求




* Over 3 years of operational experience with O2O platforms, with a
preference for experience in new retail operations or e-commerce;at least 2
years of experience in CRM or user operations.
* Strong channel development and maintenance abilities, good organizational
coordination and negotiation skills, and a strong spirit of collaboration.
* Excellent event planning capabilities and strong data analysis and insight
skills.
* A certain level of cost awareness, able to approach and address issues from
a business management perspective.
* Willingness and ability to consistently achieve high-performance results.

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