Develop and implement marketing strategy and initiatives of QIAGEN Nucleic Acid Extraction products for different market segments within Greater China, including academia, pharma and biotech industry.
Obtain good understanding of market conditions, customer needs and QIAGEN objectives.
Organize marketing activities supported by ROI management
Maintain and develop relationships with market leaders, KOLs or key stakeholders through multiple forms of activities
Product management:
Work as product owner, to maximize sales revenue and increase the market share of QIAGEN Nucleic Acid Extraction products, developing and implementing tactical marketing plans.
Analyze local market, identify growth opportunities, and monitor the market dynamics (market projections, competitive intelligence et al)
Work closely with global business teams, local sales teams, channel partners and other functions, focus on product training, support business opportunities and other routine sales & marketing activities.
Position Requirements
Master or Ph.D. in Life Science related studies.
At least 3 years of experience in life science consumable product management, market development, technical application.
Familiar with molecular biology technologies, especially PCR and NGS.
