Job Summary: We are seeking an energetic marketing associate who is passionate about PR and marketing. 我们正在寻找一位充满活力,对公关和市场营销充满热情的市场助理;
Key Responsibilities: 1.Build and manage a network of local KOL, KOC and content creators; 2.Research local market trends through digital research, scouting and focus groups; 3.Organize events to engage with the local community; 4.Monitor and analyze the effectiveness of marketing initiatives, providing insights for continuous improvement; 岗位职责: 1.建立并维护本地KOL, KOC及内容创作者网络; 2.调研本地市场趋势,通过数字研究、实地考察及焦点小组等方式,洞察市场动态; 3.策划并执行本地社群活动,组织线上线下活动,增强用户互动与品牌影响力; 4.监测与分析营销效果,跟踪项目数据,提供优化建议,推动持续增长;
Qualifications: 1.Bachelor's degree or above; 2.2+ years experience in PR/marketing; 3.Proven skills in communicating with KOL, KOC; 4.Good knowledge of local trends; 5.Creative mindset; 6.Previous experience in fashion is preferred; 7.Content creation and editing skills are a bonus; 岗位要求: 1.本科以上学历; 2.具备2年以上公关/市场营销相关经验; 3.具备与KOL,KOC沟通的能力; 4.熟悉本地潮流趋势,对市场动态敏感; 5.富有创意,思维活跃; 6.具备时尚行业经验者优先; 7.具备内容创作及编辑技能更佳;