Purpose: We are looking for a creative and enthusiastic Branding Manager who is responsible for the planning and management of the company's brand image and strategy to ensure the brand's uniqueness and competitiveness in the market. The position requires the following skills and experience:
- Responsible for the formulation and implementation of the company's brand strategy, enhance brand awareness, and enter the domestic market; - Planning and implementing brand promotion activities, including online and offline activities, such as exhibitions, seminars, sponsorships; - Coordinate with UK team to ensure brand consistency and communication; - Research the market and competitors, understand the industry trends and consumer needs, and adjust the brand strategy in a timely manner; - Maintain a keen creative mind, be able to propose creative brand solutions, and ensure the visualization and dissemination of the brand in different scenarios; - Understand digital marketing and social media, pay attention to and master Branding digital marketing skills and methods.
Job Requirements: - Bachelor degree or above, major in marketing or advertising is preferred; Fluent English is preferred; - More than 5 years working experience in Branding, Familiar with Branding strategy, successful implementation of Branding strategy,experience in Beauty, Skincare, haircare is preferred. - Have strong creative and design ability to provide attractive brand design solutions; - Knowledge of market research, digital marketing and social media to understand industry trends and consumer needs; - We media, new media related work experience;