BROOKLYN BRAND 1) Drive the acceleration of BROOKLYN BREWERY in China 驱动布鲁克林品牌在中国的生意增长 2) Take lead to develop the brand & communication plan for BROOKLYN brand and work closely with BU sales and trade marketing team to ensure delivery of key initiatives on time and drive high quality executions in key markets. 负责发展布鲁克林的品牌及传播方案，与区域销售/渠道营销团队合作，推动市场项目在重点市场的高效、高质落地。 3) Responsible for the Innovation of BROOKYN in distribution business, work closely with sale, supply chain & development to launch new products to win market share. 负责布鲁克林品牌在分销业务的产品创新，与销售，供应链，研发紧合作，通过推出新品，赢取市场份额。
INNOVATION Responsible for the Innovation of Craft Brands， 负责精酿品牌的产品创新 a) Work closely with China & Global Team to define the future NPD pipeline and workout detailed implementation plan, which include product concept, pricing, and launch plan 与中国及总部团队合作，识别未来的新品研发机会及候选产品，并负责具体的产品落地，包括产品概念开发，定价及上市计划 b) Work closely with Sale Team (on-trade & Ecom) to strengthen the Go-to-market strategy of Jing-A small-batch products through pricing, portfolio, channel & promotion. 与现饮/电商销售团队合作，优化提升京A小批量产品的通路策略，包括价格、产品组合、渠道、促销等 c) Consistently improve the SOP of product innovation 持续优化产品创新及管理流程
