- Carries out fitouts of store windows and interiors based on the defined time frame, implementing the guidelines received from the Visual Department at the Headquarters and ensuring their maintenance on a daily basis. 遵循视觉陈列部门要求，在指定时间内进行店铺内部和橱窗陈列的调整，并且确保日常维 护。
- From time to time Carries out changes needed according to store merchandising, sales trend, market peculiarities, customer target and reference competitors, in compliance with the guidelines provided by the HQ Visual Merchandising Department. 依据店铺货品、销售趋势、市场特色、目标顾客以及竞争品牌等相关因素，及时调整店铺陈列并确保符合视觉陈列的指引。
- Tightly cooperates with Headquarters’s Retail Merchandising for the implementation of fitouts fostering customer traffic and sales growth through the identification of appropriate outfits for the market, the customers and the season based on product in stock and always in compliance with the guidelines of the HQ Visual Merchandising Department. 在遵循视觉陈列部门要求的前提下，与商品部紧密合作，根据库存针对当地市场、顾客和季节，进行适当的店铺陈列调整以增加客流量和销售。
- Provides appropriate indications to the Store Manager and Category Department Manager so that they may contribute to the maintenance of the fitout of their own Departments inside the store. 向店铺经理和部门经理提供适当指引，促使其帮助维护部门和店铺陈列。
- Trains the entire staff on the basic of Visual Merchandising. 对所有员工进行基本的视觉陈列培训。
- Promptly sends pictures of periodical fitouts and fitout changes to the Visual Department at the Headquarters based on requested timing in order to allow corrections and consequent fitout changes. 按照要求时间，定期向视觉陈列部门提供店铺陈列以及陈列变动图片，以便进一步调整。
- Liaises with the Headquarters’ Visual Merchandising and Retail Merchandising, to periodically provide information on implemented fitouts as well as sales feedbacks by product category, monitoring competitors and the local market in general. 与视觉陈列部门以及商品部门合作，定期提供关于不同产品品类的相关陈列与销售状况反馈，并关注当地市场与竞争信息。
- Gives a feedback on the condition of store interiors, shop windows, display elements and objects; he keeps under control the daily maintenance of the visual items. 定期提供店铺内部、店铺橱窗、陈列道具与货品状况的反馈意见；负责陈列道具的每日维护。
- He’s in charge of the visual props management and their eventual replenishment, returns or destruction. 负责视觉道具管理、补充、退还以及销毁事宜。
- Cooperates with the Communication & PR Function of the Headquarters to the implementation of In-Store Events and Press Presentations at the store. 与公共关系和传播部门合作，协助开展店铺活动和发布会。
