Product Development – 50%(产品开发) 1. Working in the execution of new product development based on NPD plan. 根据制定的产品开发规划,协助执行推进新品开发 2. Coordinating in preparing product required document what contains ( consumer insight, create value, product position, new concept, etc.). 协助完成新品提案策划(洞察消费者需求,提供创造价值,设定品类,创意产品概念等) 3. Assisting to preparing the development document ( naming, pricing, artwork, profile, etc.). 协助相关产品开发的各种工作(名称价格,表示原稿,产品资料制作等) 4. Managing and monitoring the NPD progress which contains supplier management, prototype, test & evaluation, quality control, etc. 新品开发流程跟进&管理(供应商管理、产品打样、测试评估、品质检测等) 5. Tracking the project progress under the planning to ensure ready on schedule. 掌控&跟进开发时间节点,完成新品上市时间要求。
Product Marketing – 50%(产品营销) 1. Assisting to prepare the product portfolio according to product mix strategy. 协助上级领导在产品上市前的定位、规划、定价等一系列内容的准备工作。 2. Preparing the product materials before enter market (e.g., KV, USP, copywrite, brochure, etc.). 协助完成在上市前的产品营销相关文件资料 (如,画面、产品卖点、文案、产品手册等)。 3. Mobilize and co-work with other departments (sales, logistic, education, etc. ) and partner agencies meet the launch deadlines. 协调调动其他部门合作(如:销售、物流、培训等)筹备新品上市推广 4. Assisting to manage the product lifecycle with the guidance of positioning, market trends analysis. 根据产品定位,定期进行产品市场动态分析,并协助管理者在产品上市后的生命周期管理等。 5. Tracking the product sales performance and assisting to complete the analysis report ( incl. sales, exposure& visibility, etc.). 跟进产品销售情况并协助完成相关产品分析总结(销售、推广露出等)。 6. Expense & payment follow up. 日常费用处理与跟进。
Key Requirements 任职资格: 1. Bachelor or University graduate,1-3 years of relevant experience in marketing, merchandising, planning or allocation. Experience in NPD is helpful. 大学本科毕业,1-3年的市场营销、商品计划等相关工作经验。有新产品开发背景者为佳。 2. Strong analytical sense, responsibility to accuracy, resourceful for luxury/bedding related information. 较强的分析力和准确度,拥有高端寝具/床上用品的丰富资源。 3. Strong communication skills, excellent in presentation and correspondence. 沟通能力强,优秀的表达和人际沟通能力。 4. Passion and ownership for the brand/role. 对品牌/角色充满激情和主导意识。 5. Able to work with various members and partners internally and externally. 可胜任与内部及外部各职能团队成员的工作配合。 6. Multitasking and can meet deadline and work under pressure. 可兼负多项任务,能承受一定工作压力并确保在期限内完成任务。 7. Attention to details and quick to provide action plan. 注重细节,可快速提供行动计划。 8. Fluent in both spoken and written English. 流利的英文口语及书写能力。 9. Good command of MS OFFIC is a must, especially Excel and PowerPoint. 必须熟练掌握办公自动化软件,尤其是Excel和PPT。