1. Provide Digital Business Solution (e.g. Digital AI, BI , NLP , Machine Vision). 2. Establish partnership with Business, understand Business Strategies and needs. 3. Collaborate with Regional/Global Competency Centers. 4. Establish Key user community with focus of Process and Application Support. 5. Participated in Business Reengineering Project. 6. Providing Architecture consulting support to Digital business projects, and support accordance to Product manager 7. Create and maintain relevance of CI Team roadmap with relevance to Business & End customer Roadmap.