Duties &Responsibilities
? Content Creation: Create, format, and publish engaging content across the College's social media and 3rd party platforms.
? Website maintenance: creating and updating pages supporting SEO
? Drive Digital Campaigns: Contribute to effective digital marketing campaigns for the College.
? Liaise with the Media: Maintain positive relationships with key media outlets and collaborate with them to execute the College's media plan, ensuring timely publishing of articles, advertorials, and press releases.
? Support Market Research: Assist the Marketing and Communications Supervisor in conducting market research and analysis.
? Monitor and Report: Keep an eye on social activity, key marketing metrics, and media coverage, providing regular reports.
? Nurture Relationships: Build and maintain positive relationships with internal and external stakeholders, including staff, students, and parents.
? Event Support: Provide assistance during key school events and actively seek new event opportunities for students and staff.
? Brand Custodian: Ensure a consistent and fitting brand image for the College in all activities.
? Language Skills: Translate College communications and other content as needed.
? Foster College Unity: Adopt a holistic approach to create a cohesive and positive College environment.
? Additional tasks to support the college community may be required.

Requirement
? Fluent in written and spoken English and Mandarin
? Able to translate and write copy in Chinese
? Ability to draft copy in English is preferred
? Ability to multi-task and prioritise
? Understanding of layout and typography
? Experience of managing and maintaining popular Chinese social media backend platforms
? Working knowledge of Adobe Creative Suite is desirable
? Reliable, organised and proactive team player with a positive disposition
? Uphold the College Values at all times