岗位职责: Make overall e-business plan based on the Division strategy. 根据公司业务战略制定电商渠道销售整体规划
Responsible for E-business management and implementation 负责电商业务的运营管理和相关方案的落地执行
Responsible for E-business sales targets both for sell-in STO and sell-out GMV in each online platform 负责电商业务的公司销售目标以及各线上平台GMV目标
Drive the e-business product category development and business growth of each category by sales progress tracking and monitoring. 推动电商产品线的开发以及各品类在平台上的业务增长通过业务的追踪和监控
Build new sales mode and sales networks based on the online business trend. 基于线上业务的发展趋势,建立新的营销模式和线上销售网络
Develop and maintain the online KOL, improve the KOL matrix, and make the KOL sales and marketing plan. 开发并维护线上KOL,完善KOL营销矩阵并制定整体KOL营销方案
Manage e-business distributor and cooperate with them to make the sales plan and stock planning. 管理电商经销商,配合经销商制定销售计划以及电商产品进销存管理
E-business sales and performance data analyses. 负责电商销售数据的整理和分析
岗位要求: Bachelor degree or above 大学本科及以上学历
3 to 5 years experiences in the related E-business area 3-5年在电商领域的营销经验
Familiar with platform ecosystem methodologies especially in TikTok 熟悉头部电商平台的生态系统和业务逻辑,尤其是在抖音
Working experience of driving the E-business on TikTok is the plus 有从事过抖音电子KOL开发的经验优先