JOB DESCRIPTION Job Title: Senior Social Media Specialist
Reporting: Digital Marketing Director
Location: BJ
Responsibility：
· Reporting to Schneider Electric digital marketing director, working in the Social Media team, to be responsible for setting Schneider Electric social strategy, creating social content, and deploying social activation plan. The role needs to support SE consumer business units on how to incorporate relevant social media mechanism, serve as the subject matter expert for social content, activation, and assets deployment, for dedicated segments, hero offers, or brand business campaigns. Also willing to test new ways or newsjacking, to amplify the power of social media, to stay abreast of market trends, social platforms and best practices.
· Integrating social idea, asset and content into business priority and marcom activities, to achieve SE brand awareness, high social presents in the market, out of box innovation among competitions, and business