The primary responsibility is to develop new customers in China or Asia for turnkey ASIC design business. The customers are fabless IC design companies, system companies with ASIC design primarily in the space of consumer electronics and communication products. You are required to be responsible for sales target and expect to achieve or exceed the target. Developing new customers, ensuring customer success and expanding customer into major accounts are primary goals. You are responsible for design wins, delivery and customer management. Desired Skills & Competency Requirement: One needs to familiar with the ASIC/COT design flow, knowledgeable in Manufacturing, testing and packaging. This position needs to be very familiar with the outsourcing model of semiconductor business. Knowledgeable and working experience in specific application segments of the consumer and communication chips is required. Exceptional knowledge and experience of all aspects in chip design and production is a plus. The ability to work with and develop relationships with multiple function groups and execute in a fast-paced environment is essential. Good sales track record is a must.