WuXi Biologics is seeking a professional Marketing Campaign Manager with creative thinking and rich marketing experience in building brand awareness and generating quality leads to drive business growth. The campaign Manager is a key member of the integration communication team responsible for creating integrated marketing campaigns based on segments/BU to gain new customers and build repeat business and offers to include value proposition, messaging, communication plan, and audience/segment setup. Working closely with the internal stakeholders, e.g. strategic, BU&BD, and digital teams to execute full campaign flows across multiple channels cohesively.

Here are some duties and responsibilities of a Campaign Manager:
l Develop cost effective China and APAC marketing plans and goals for the solutions and services to be promoted, maintaining the marketing budget and ensuring a return on investment.
l Establish positioning, identify target audiences, and develop marketing strategy and plans with specific objectives across different channels and segments.
l Contributes to the marketing strategy by leveraging online channels（e.g. social media, webinar, etc.）to identify, acquire customers and engaging with customers on different channels.
l Establish relationships with influencers to develop a strong KOL and industry media network in China and APAC.
l Maintain close communication with internal stakeholders to transform business pain points into effective marketing communication strategies and opportunities.
l Setting key performance indicators (KPIs) for social media campaigns, and compile regular reports of channels and communication programs performance and results.
l Participate in or execute other tasks based on changes in company strategy or the overall environment.

Campaign manager job requirements:
l Bachelor’s degree in Biopharmaceutics/marketing/communication or its equivalent.
l Experience as a China and APAC social media manager or marketing manager role
l Post-graduation or experience in the Bio-pharmaceutical industry is preferred
l Minimum 5 years of experience in managing marketing activities in a similar industry
l Ability to manage multiple events and campaigns at the same time
l Must possess excellent communication and management skills
l Must have strong problem-solving and numerical skills along with critical thinking ability and a pleasant personality