Key Roles and Responsibilities will include:
[Operation]
1.Work with internal stakeholders (Merchandising, Finance, Data Scientist, Digital Development, Brand Marketing/PR/CRM) to well adapted into 3rd party mkt calendar with localization Brand Candence and empower overall brand experience to customers.
2.Oversee store daily operations, including promos execution, animations, new products, content creation…
3.Plan, design and implement yearly/quarterly/monthly stores’ campaign calendar based on yearly target and phasing. Take special care on online shopping festivals: 6.18, double 11, double 12 etc
4.Plan and manage store merchandising with regular update, SEO, and store optimization to improve conversion and ROI continuously.
5.Be able to analyze site traffic, store performance and customer profile to drive store performance and deliver sales result.
6.Plan and manage digital store optimization to improve conversion and ROI.
[JD Partnership]
1.Daily communicate with JD platform business partner, resources negotiation to ensure business target be achieved.
2.Negotiate for above JD digital campaigns with platform (VIP DAY, Newness Launching) to maximum brand exposure and sales.
[Financial & Others]
3.Ensure efficient fulfillment and great customer service.
4.Budget management for ROI optimization.
5.Monitoring industry trends, best practice and competitor activity
6.Potential 3rd party development
The accomplished individual will possess...
1.Bachelor’s degree or above
2.Minimum3 years’ E-Commerce experience, 1 years in Tmall or JD. FMCG and luxury industry is preferred.
3.Highly organized, consumer-centric, business-driven; ability to work under pressure, meet deadlines and be flexible;
4.Curiosity, passion for Internet and strong team spirit
5.Strong capability on events/activities planning and executions.
6.Traveling may require.