岗位设立的目的及目标 / PRIMARY PURPOSE AND OVERALL OBJECTIVE OF THE JOB
Make marketing strategies and action plans, to improve the sales on consumables under his/her scope in Greater China.
主要职责 / MAIN ACCOUNTABILITIES
Marketing planning and execution A.Contributes effectively to business case development by stretching the ambition, focusing on existing & new customers, using fact-based data, and making timely and prudent decisions B.Align resources and prioritize actions/resources with both internal and external partners. Acts as the business owner and facilitates commercials sales and supply side partnerships C.Responsible for facilitating pilot projects promotion with closely collaboration and involvement with field solution team and sales team D.Responsible for deliver products value trainings to build up strong professional competencies for front line team.
Marketing communications Applies customers expertise and deep knowledge of selling processes to develop impactful sales messaging and related support tools tailored to drive each customer segments behavior; partners with the sales force for optimal deployment
Customer insights and analytics Fosters customer centricity by collecting first-hand feedback and asking the insightful questions, to better valued customer benefits ahead of competition 职位要求: 知识、语言和经验要求 / KNOWLEDGE, LANGUAGE AND EXPERIENCE
-Knowledge on in-vitro diagnostic industry, clinical microbiology/Immunoassay -Bachelor above degree on medicine/ microbiology/ Immunoassay/laboratory science related -At least 1 year work experience on marketing/ sales/ medicine position -Creativity/ Ownership/ Teamwork -Good communication skill -Fluent in both Chinese and English