Key Responsibilities: - Assist the EVP in developing and implementing a strategic business plan for the new brands. - Conduct comprehensive data analysis and integration to support informed decision-making. - Perform in-depth competitive analysis to identify strengths, weaknesses, opportunities, and threats. - Gather and analyze information on market trends and industry benchmarks to support strategic planning. - Prepare and present detailed reports and presentations based on research findings. - Coordinate meetings and communications with internal teams and external partners as necessary. - Provide administrative support to ensure efficient project execution. Qualifications: - Bachelor degree in Business, data, or a related field. - Proven experience in project management, market research, or a similar role. - Strong analytical skills with the ability to interpret data and generate actionable insights. - Excellent written and verbal English communication skills. - Proficiency in Microsoft Office Suite, especially Excel and PowerPoint. - Self-motivated and able to work independently and collaboratively in a fastpaced environment. - Exceptional organizational and multitasking abilities. - Creative thinker with a passion for building compelling brand stories and experiences