Responsibilities: 61 Plan and execute marketing communications strategy in China 61 Raise brand awareness and market position through marketing campaigns; includes marketing automation, social media, WeChat, video, collateral, print, and digital media, trade shows and seminars/events 61 Drive global marketing materials localization; review, edit and translate campaign assets into various campaign channels 61 Manage outside vendors/contractors 61 Track, analyze and report marketing campaigns, optimize the effect of promotion 61 Uphold the company brand across multiple marketing initiatives Requirements: 61 BA or BS or equivalent in one of the following areas: marketing, marketing communications, or business administration 61 Minimum three to five years of experience in a marketing communications department and/or agency with proven project management responsibilities 61 Thorough knowledge and understanding of the pros and cons of various integrated marketing vehicles including marketing automation, SEO/SEM, web marketing, video, social media, email marketing, public relations, trade shows, and advertising (digital/print) 61 Project management experience with proven instances of balancing multiple projects and a high workload 61 Excellent event management skills 61 Strong written, communication and interpersonal skills in Chinese 61 Ability to rapidly absorb detailed product information and translate it into lay terms 61 Proficiency in Adobe Creative Suite (Photoshop, Dreamweaver), Microsoft Office (Word, Excel, PowerPoint), Web CMS tools, Web Analytics, Marketing Automation tools