“Individual Accountabilities" Strong brand management skill and experience for branding reputation improvement Initiative to organize various business marketing events, make sure all event running effectively within budget Closely work with Technology team to develop MarCom campaign and launch plan for selected products in different segments Local branding & marketing communication campaign plans, ensure to get the full support from global for local marketing communication initiatives. Cross BF/BU coordination, resource consolidation of whole Merck Life Science Process Solutions Commercial Leverage all kinds of marketing tools to develop a comprehensive marketing way for local business support.
"Key Skills/ Knowledge" Bachelor’s Degree or above in Marketing or related field. Strong communication skills in both English and Chinese Business knowledge including products, commercial, cultural awareness Experienced at least 2-4 years in multination company for related industry Strong writing skills Flexible and willing to travel “个人责任” 强大的品牌管理技能和提升品牌声誉的经验 主动组织各种商业营销活动,确保所有活动在预算内有效进行 与技术团队密切合作,为不同细分市场的选定产品制定 MarCom 活动和发布计划 本地品牌和营销传播活动计划,确保得到全球对本地营销传播计划的全力支持。 跨 BF/BU 协调,整个 Merck Life Science Process Solutions Commercial 的资源整合 利用各种营销工具开发全面的营销方式来支持本地业务。