To support the Merchandising line Manager, in the execution of APAC Performance Inspired regional strategy to create continuous brand heat. 1. Fully digest the direction of global strategy and land APAC relevant strategy in APAC MKT. 2. Partner with global to share market insights and influence the strategy toward APAC needs 3. Proactively seek the additional opportunity for Performance Inspired in APAC, drive the process with external and internal partners to maximize the biz. Key Result Areas: - To support the Merchandising line Manager in generating and executing the APAC Performance Inspired regional strategy - To support on sharing regional input to global on relevant collab to APAC with thorough understanding and insights on local market including consumer, competitors and distribution - To identify additional opportunity for APAC Performance Inspired in consistent with brand strategy. - To work closely with the Retail buying team, SC team, legal and finance in the execution of product launch, from line planning to go-to-market stage. - To partner with cross-functional teams (PM, omni-channel, external partners) to enable an efficient communication process; ensure product excellence. - To gather consumer insights, market research, and interpret opportunities (competitive analysis/comps shops) to translate into seasonal initiatives. - To provide in-time analysis on products performance and generate insights for future action Minimum Relevant Experience: more than 3 years with relevant experience Nature of Work: Prior experience as the role like product merchandising / creation, or buyer for relevant brands. Competencies (Behavioral) : Essential – - Strong Team Player - Agility to Manage Change - Good Communication Skills (Mandarin & English) - Driving Execution - Passion for outdoor and sports - Desirable - Adaptability - Creative - Committed - Trustful Competencies (Functional) : - Process Management & Results Driven - Creative Problem Solving - High Attention on details - Good Presentation Skill - Analytical skill