Align with brand strategy and marketing objectives, support line manager to Increase brand social buzz & engagement on social digital and leverage creativity/interactive content among TA.
Job Descriptions:
Support line manager to elevate operations on social digital, in order to enhance brand awareness & desirability
1. Brand own social digital platforms – development and management
61 Brand owned social media content plan, daily management to engage with followers and new recruits, retainer management, etc.
61 Study and develop new platforms to in line with social trend
2. Digital campaign plan and implementation
61 Support line manage to execute digital campaign, in content coop, efficient display/exposure, KOL, etc.
61 Work with operation and technical partners/vendors to keep improving customers experience & building seamless O2O experience
61 Follow up KPIs for digital campaigns, social platforms and other digital practice.
3. New digital initiative development
61 Monitor of market newness and develop new digital initiatives with line manager
4. Communication and co-work with other departments
5. Responsible territory: China and China TW
REQUIREMENTS
(必备条件)：
Set out the qualifications, experience and skills that are essential for the position （专业，特长，经验）
1. Bachelor’s degree holder or above;
2. 1-2 years-experience in marketing field, experience with digital/social is preferred
3. Good communication and negotiation skills
4. Good in premium fashion sense
5. Good writing and oral communication skills in both English and Chinese;
6. Familiar with Microsoft Office, especially for PPT files. Familiar with online software and operation;
7. Energetic, keen to learn newness and explore different idea
8. Team work