PERFORMANCE MARKETING (DIGITAL MARKETING)
Qualifications Needed
●Experience in Meta (Facebook) Ads, Google Ads
●Can design Landing Pages
●Have good experience with Analytics (google analytics or similar)
●Good command of English (If possible overseas Education)
●High Ticket Product in Direct to Consumer Experience
●Experience with Shopify
●Canva, Figma, Photoshop, Clarity/Hotjar experience is asset.
Tasks
●Manage Ads Accounts.
●Check Customer Journey
●Analyze website traffic and based on that Give web site development ideas
●Prepare Video and Visual Briefs.
●Weekly and Monthly Reports
●For new ads do A/B tests
●Keep ROI and ROAS Values
●Based on Ads support Influencer and Branding team for
○New Campaign Ideas
●Support SEO team for new blogpost ideas.
We need that person to be involved in DTC (Direct to Consumer) Marketing for High Ticket (expensive goods) Items for at least 2 years.
任职资格
● 有Meta(Facebook) Ads、Google Ads的广告推广经验；
● 能设计登录页面；
● 有良好的分析经验(Google分析或类似)；
● 精通英语 (国外教育背景优先)；
● 有DTC高价产品消费群的经验；
● 使用Shopify的经验；
● 使用Canva、Figma、Photoshop、Clarity/Hotjar软件的将是加分项。
岗位职责
● 管理广告帐户；
● 检查客户旅程；
● 分析网站流量，并在此基础上给出网站开发思路；
● 准备视频及视觉简报；
● 周报和月报；
● 对于新广告，进行A/B测试；
● 维护ROI和ROAS数据
● 基于广告给运营及品牌团队提供支持；
○ 新的广告创意
● 支持SEO团队提出新的博客帖子想法。
应聘者需拥有至少2年的高价商品(昂贵商品) 商品的DTC (直面消费者) 营销经验。