罗氏促进多元化、公平性和包容性，代表我们所服务的社区。在全球范围内处理医疗保健问题时，多元化是成功的关键因素。我们认为，包容性是理解人们不同医疗保健需求的关键。我们共同拥抱个性，共同抱持对卓越护理的热情。加入罗氏，每个声音都会得到重视。 职位 Job Summary : Develop marketing strategy well and implement marketing campaigns and lead projects; Develop portfolio strategy and conduct New product pre-planning from commercial perspective; Closely collaborate with cross-functions to improve overall portfolio performance, including Global HQ, Access, Medical, Product Development, etc. Principle Roles & Responsibilities * Understand and implement both strategic and tactical plan to realize market opportunities * Familiar with New product pre-launch process and key efforts, and can lead cross-functions to collaborate on new launch excellence * Participate in brand strategy and action plan development and communication with the brand team and cross-functional team * Develops specific marketing plans and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive market. * Develops business plans and product positioning in the marketplace. Oversees market research, monitors competitive activity and identifies customer needs. * Establishes pricing strategies. Works with R&D, manufacturing and sales to develop new products or enhance existing product(s) or product line(s). * Drive execution excellence in innovative projects/campaigns management * Seamlessly collaborate within the marketing team, advocate continuous improvement and best practice sharing * Provide support to department projects and take initiative in creative ideas of execution excellence * Communicate and collaborate effectively with other brand relevant departments Education/Qualifications教育程度/所获资格证书 * Bachelor above * Medical, marketing preferred * MBA preferred Job Required Competencies岗位所需胜任力 * MNC background or Consulting Firm Experience in Pharma or Healthcare Practice * Minimum 5-8 years’ experience of Marketing/Sales or Healthcare Consultancy * 2-3 years Pharmaceutical or relevant Marketing experience preferred, Oncology or Hematology preferred * >1 years New Product Pre-launch and strategic planning experience preferred * Very good communication and presentation skills in Chinese and English (oral and writing) * Strong Project Management capabilities, self-motivated and results-driven * Strong execution capability, strong cross-functional communication 我们是谁 在罗氏，来自100个国家的100，000名员工不断推动着健康医疗行业的进步。我们一同工作，使罗氏成为了世界领先的以研发为基础的健康医疗集团。我们的成功源于创新、求知和多元化，也源于我们把相互间的差异作为一种优势。为了革新医疗健康领域，罗氏设定了远大的计划，坚持学习和发展，并不断寻找与之志同道合的伙伴。 罗氏中国由制药和诊断两大业务领域组成，员工总数超过7000人。作为全球个体化医疗的领导者，罗氏制药和罗氏诊断均在中国建成了完整的价值产业链，包括研究、开发、生产、营销等环节。未来，上海将成为罗氏继巴塞尔和旧金山之后的第三大全球战略中心，而罗氏也将继续践行对中国的长期承诺，满足中国患者的未尽之需。 罗氏提供平等的职业发展机会。
