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Senior Communications Specialist(94128025)
1-1.5万
人 · 本科 · 5-7年工作经验 · 性别不限2024/11/22发布

康新公路4528号

公司信息
ABB(中国)有限公司

外资(欧美)/10000人以上

该公司所有职位
职位描述
At ABB, we are dedicated to addressing global challenges. Our core values:
care, courage, curiosity, and collaboration - combined with a focus on
diversity, inclusion, and equal opportunities - are key drivers in our aim to
empower everyone to create sustainable solutions.
Write the next chapter of your ABB story.

Your role and responsibilities
Job Overview:
The Business Communication Specialist will be responsible for planning,
executing, and evaluating marketing and communication events that align with
the company's brand strategy and business objectives. This role requires a
strong understanding of market trends, event planning, and digital
communication tools to create engaging and impactful events.

Key Responsibilities:
Event Planning & Execution:
Plan and organize promotional events, including product launches, webinars,
trade shows, and other marketing activities.
Collaborate with cross-functional teams (e.g., sales, product development) to
ensure event alignment with business goals.
Manage event logistics, including venue selection, vendor coordination, and
budget management.
Develop and implement event promotion strategies across various channels
(e.g., social media, email marketing, website).

Content Creation & Communication:
Create compelling event content, including invitations, promotional
materials, and post-event summaries.
Develop and maintain a consistent brand voice across all event communications.
Utilize digital marketing tools to enhance event engagement and reach.

Audience Engagement:
Design and execute audience engagement strategies to maximize event
participation and interaction.
Monitor event attendance, feedback, and performance metrics to assess
effective-ness.
Collect and analyze data to inform future event planning and strategy.

Innovation & Continuous Improvement:
Stay updated on industry trends and emerging technologies in event planning
and digital communication.
Introduce new ideas and methods to enhance event creativity and impact.
Continuously seek opportunities for process improvement and efficiency in
event management.

Qualifications for the role
Bachelor’s degree in marketing, Communications, or a related field.
Minimum of 5 years’ experience in event planning, marketing, or related role.
Understanding of brand strategy and marketing principles.
Proficiency in digital marketing tools and social media platforms.
Excellent written and verbal communication skills.
Creative thinking and problem-solving abilities.
Ability to work independently and under pressure.

More about us
We value people from different backgrounds. Apply today for your next career
step within ABB and visit to learn about the impact of our solutions across the
globe.

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