Responsible for the management of research reagent products, including product selling story, go-to-market, strategy development and execution sales support, in order to develop relevant product management skills
Current Product Management
- Develop product FAB and fulfill related marketing activities
- Communicate with sales team to align strategies and conduct activities together
- Develop marketing collaterals and provide sales trainings
- Regular maintenance of the product database, including the collation of customs clearance data and the answering of product-related questions
- Internal reagent application process management
- Communicate with SCM team to pay close attention to in market demand
- Keep good relationship with KOLs
- Control Budget and expense
New Product Launch Management
- Work with WW marketing team on new product launch
- Internal reagent application process management
- Analyse the market and take results into launch consideration
- Develop the whole local launch package