The Company
Hogarth is the Global Content Experience Company. Part of WPP, Hogarth partners with one in every two of the world’s top 100 brands including Coca-Cola, Ford, Rolex, Nestlé, Mondelez and Dyson. With a breadth of experience across an extensive range of sectors, Hogarth offers the unrivaled ability to deliver relevant, engaging, and measurable content across all channels and media - both established and emerging.
The number of channels at our fingertips; the need for speed; and the drive for mass personalization, all mean that brands need different solutions.
Our global team of over 6,000 craft and technology experts brings together creative, production and innovation to help clients navigate this exciting and ever-changing world of today’s content experience.
The Role
The Transcreation Account Manager (TAM) is responsible for project managing localisation work for the clients Marketing Communications (Marcom) team. The TAM works closely with the clients Marcom Project Manager and a network of creative talents from Greater China markets (Mainland China, Hong Kong, Macau and ***). This person needs to engage with other cross-functional teams of producers and project managers to ensure work is delivered on time, on quality and within budget. Constant need to communicate and negotiate priorities and deadlines with internal and external teams to ensure expectations are well managed is required. Primary tasks include organising and coordinating schedules, distributing workload, tracking progress of projects and allocated budget.
You will be responsible for project managing localization projects (incl. Transcreation of headlines) ensuring good communication with all stakeholders.
You will focus on building strong relationship with the Client Talent Network and briefing new projects accurately. Strong organization and time management skills when managing Clients, with focus on quality.
Key Responsbilities
Validator Network Management
61 Ensure a thorough understanding of the contractual obligations, commercial arrangements, SOW and SLAs of the accounts and ensure specific details are understood by the wider team where relevant
61 Manage a network of creative people and ensure they are motivated to perform
61 Coordinate weekly status meetings/monthly review sessions
61 Organize teamwork, create a balanced work schedule and ensure work is of high standards and delivered on time
61 Flag any potential team issues to the line manager and be actively involved in finding a solution
61 Review talent performance and drive constant performance improvement by working closely with talent manager and providing regular feedback on all talent
61 Highlight and resolve quality control issues with the network
Project & Account Management
61 Coordinate and ensure all parties follow the agreed workflows and manage them through the process
61 Work alongside and support client’s Traffic Manager when briefing and tracking projects through to completion
61 Ensure that there is clear division and allocation of workload among team members
61 Ensure that trackers are updated at all times
61 Monitor timelines and manage client expectations
61 Monitor budget utilization and flag potential issues
61 Monitor internal workflows and identify areas for improvement
61 Advise line manager on resource gaps and flag potential issues
61 Plan resources for large overseas projects and inform talent manager and line manager of new recruitment needs
61 Work closely with talent manager in delivering recruitment briefs on time
61 Ensure account delivers consistently against all contractual obligations including SLAs and KPIs
61 Identify bottle necks/pain points for the validation network, suggest resolution and advise
61 Identify training requirements for team members to ensure their adherence to processes and workflow
61 Plan, prepare and implement the induction of new starters
61 Lead overseas projects for up to 3 weeks (2 – 3 times per year)
Finance Management
61 Quarterly planning
61 Regular budget spend reports – monitor and analyse progression of spends
61 Flag important budget fluctuations, peaks to the Client and line manager and track spend progress
61 Monthly financial reconciliation
61 Ensure full compliance with all financial procedures and policies
Client Management
61 Co-ordinate between all relevant parties: Hogarth team, Client traffic and cross-functional teams and Validation network
61 Set and manage client expectations for deliverables and timeframes
61 Understand and work under the confidentiality policy
61 Build strong, trusting relationships with all key client stakeholders
Requirements
61 A minimum of 4 years Project Management/Traffic background in an ad agency or in-house creative department
61 Experience managing multi-market projects
61 Experience working on global brands, ideally across all media, including print, interactive and film
61 Demonstrable experience managing total creative workflow, i.e, internal briefing, briefing to vendors/studios, managing key milestones/deadlines, presentations/internal approvals, executions, delivery
61 Proven project management skills
61 Self-driven, organized and have an eye for detail
61 Proficient with technology and tools
61 Ability to work effectively and collaboratively in high-pressure situations and tight time frames
61 A hands-on, can do approach to solving problems
61 Fluent written and spoken English and Mandarin
61 Must be able to travel as required, sometimes several weeks at a time
Hogarth Values
Heart & Soul: We love what we do. We bring energy and enthusiasm to all our work. Our will to succeed is what makes us different. We push boundaries, we are never satisfied and always want to find a better way. We don’t believe in the status quo.
Hands-on: We don’t wait around for things to happen. We get it done. We are pragmatic and don’t have an ego. We work hard. No shortcuts, no compromises. We do what it takes to get the job done to the highest standards.
Honesty: We are straightforward. We speak openly and clearly. We give direct messages. It’s not always easy, it’s sometimes uncomfortable, but it’s right thing to do. We operate with integrity and live up to our promises.
Happy family: We like each other and enojoy working together. We look out for our colleagues. We are an eclectic bunch. That’s good. We want to work with interesting people from many cultures. We demand great things of each other, but even when things are tough, we don’t lose perspective. And we never lose our sense of humour.
Hungry: We are an inquisitive community. We want to create an environment which inspires ourselves and others to be better. lt is important to continuously challenge ourselves and our ways of working. We aim to provide staff with the opportunities to develop and learn.