Focusing on product management activities like life-cycle management, new product launches, pricing, product roadmap planning, sales & promotion analysis and forecasting, the role requires leadership and strong collaborative execution engagement in product life-cycle management, product plans, marketing, customer research, commercialization, and support for effective the implementation of the go-to market product strategy. This position works in conjunction with commercial leaders to define, implement, and measure growth opportunities.
61 Develop and manage the whole product life-cycle management with clear portfolio strategy, using 4P to ensure strength of product delivered meets customer demand and market trends. 61 Manage product roadmap including existing product feature enhancements and new product introduction. 61 Lead the new product launch with cross-functional teams, including Marcom, Sales, Clinical Support, RAQA, Legal, Operations to make sure an impactful launching and deliver business target. 61 Work with cross function teams to set & adjust the local market target price and guidance of local discounting to maximize the value capture 61 Deep dive the local market insights, needs, and trends, with data capability to develop long-term portfolio strategy, and prioritize the innovation opportunities for upper level. 61 Understand marketing customer segmentation & value proposition; provide feedback on how to tailor to meet the specific market needs. 61 Communicate and influence different HQ teams via update product trends, insights and competition environment of local market for better supports. 61 Cross-functional leadership to get brand/business alignment within the organization. 61 Actively engage as a product owner to understand production issues, quality constraints, and sales issues and actively participate in improvements and solutions.
职位要求: 1. Bachelor’s degree above 2. 5+ years as Product Marketing Manager in MNC. Experience in Medical Device industry 3. Ability to multi-task and prioritize work ,work under pressure 4. Analytical and conceptual thinking 5. Excellent verbal and written communication skills in Mandarin as well as good command of English 6. Familiar with ERP