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Sr. Executive, Digital Content ID175169
1-2万·13薪
人 · 本科 · 3-5年工作经验 · 性别不限2024/12/18发布
五险一金绩效奖金定期体检带薪年假交通补助通讯津贴技能培训

田林古美路1582号总部园二期A栋(CHJ)

公司信息
默沙东(中国)投资有限公司

外资(欧美)/5000-10000人

该公司所有职位
职位描述
- Responsibilities:
- Content E2E lifecycle management: content strategy, whole year planning, content creation, content approval, content distribution, content tracking and optimization
- Collaborate with BU content ambassadors to address content pain points on review process/operations/system and optimize solution
- Promote content best practices across BU

Requirements:
- Bachelor's degree and above
- Experience with digital asset management systems (Familiarity with Veeva PromoMats is preferred)
- Experience with Photoshop, Illustrator, or Xiumi
- Verbal and written communication, attention to detail
- Ability to work collaboratively and efficiently within cross-functional teams
- Experience in pharm is not a requirement but preferred
- Marketing experience is not a requirement but preferred
-
- Support tiered review (Type 2/3) event logistics approval process
- Facilitate trainings for new marketers and job owners on content operations process/playbook/content solutions (e.g., Tier Review categorization, PromoMats content creation and tagging process, MS DP content distribution process) (add frequency, monthly or bi-monthly)
- Provide training & communication on medical SOP, and frequent approval issues for each BU to align understanding
- Develop standardize metrics and KPIs for content performance and content quality (review lead time, rounds of review, forward, likes, etc)
- Collaborate with medical and local team to streamline review process and set up account management mechanism
- Communicate with content agency for content creation and vendor management

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