主要职责Key Responsibilities:
61 协助制定和执行中国及东南亚市场的战略营销计划，重点推动新市场开发、品牌建设及业务增长。
61 Assist in developing and executing the strategic marketing plan for China and Southeast Asia, focusing on new market development, brand building, and business growth.
61 分析市场趋势、竞争态势和客户需求，发现并推进新市场机会。
61 Analyze market trends, competitive landscapes, and customer needs to identify and drive new market opportunities.
61 配合现有营销专家共同制定品牌传播策略，提高Alicat在目标行业（如气体设备制造、气体电路集成、化学材料生产等领域）的市场知名度。
61 Collaborate with the existing marketing specialist to shape and implement brand communication strategies, increasing Alicat’s market awareness in key industries (such as gas equipment manufacturing, gas circuit integration, and chemical materials production).
61 支持新产品推广活动，确保产品定位与市场营销活动紧密结合目标客户需求。
61 Support new product launches, ensuring that product positioning aligns with marketing activities and customer needs.
61 协助规划并执行线上线下营销活动（如展会、研讨会、网络广告等），提升品牌认知和市场覆盖率。
61 Assist in planning and executing both online and offline marketing campaigns (e.g., trade shows, webinars, digital advertising), to enhance brand recognition and market penetration.
61 在数字营销渠道上，推动潜在客户的转化，并优化现有的营销活动。
61 Drive lead conversion through digital marketing channels, optimizing ongoing marketing activities.
61 支持销售团队的工作，提供营销支持，帮助开拓新客户和维持现有客户关系。
61 Provide marketing support to the sales team, helping to acquire new clients and maintain relationships with existing customers.
61 负责定期跟踪并评估营销活动的效果，为改进和优化提供建议。
61 Regularly track and evaluate the effectiveness of marketing activities, providing recommendations for optimization and improvements.

任职要求Qualifications:
61 本科及以上学历，市场营销、国际商务、工程等相关专业。
61 Bachelor’s degree or higher in Marketing, International Business, Engineering, or related fields.
61 至少3-5年相关领域的营销工作经验，具有在中国和东南亚市场的营销经验优先。
61 At least 3-5 years of relevant marketing experience, with experience in the China and Southeast Asia markets preferred.
61 熟悉气体设备、化工材料或相关行业市场的背景和趋势。
61 Familiarity with the market trends and dynamics of the gas equipment, chemical materials, or related industries.
61 较强的战略思维和市场分析能力，能够快速识别机会并提出创新解决方案。
61 Strong strategic thinking and market analysis skills, with the ability to identify opportunities and create innovative solutions.
61 良好的跨文化沟通能力和团队协作精神，能够在多元化团队中发挥作用。
61 Excellent cross-cultural communication and teamwork skills, able to collaborate effectively in a diverse team.
61 具备数字营销和传统营销渠道的操作经验，有线上线下活动策划和执行的能力。
61 Experience in both digital and traditional marketing channels, with proven ability to plan and execute marketing campaigns.
61 自我驱动，具有较强的领导潜力，愿意在未来承担更多责任，逐步发展为营销经理。
61 Self-driven with strong leadership potential, eager to take on more responsibility and grow into a Marketing Manager role.
61 英语流利，能够与国际团队和客户顺畅沟通。
61 Fluency in English, with the ability to communicate effectively with international teams and clients.