*Key Responsibilities
· Support the implementation of new product launches to optimize sales and profit.
· Support APAC to drive business performance by optimizing the product portfolio in the respective market segments.
· Identifying business opportunities and achieving incremental growth by new product launches and product range extensions
· Assist with the evaluation of the markets based on thorough insights of customer requirements, competitors and distribution networks and adapts the global/regional product strategies to increase opportunities for our product offering.
· Have the knowledge of automotive vehicle population and initiate and lead projects to increase market coverage of the responsible product lines and manage the projects with professional tools and process.
· Provide technical support to both internal & external sales staff, distributors and end user customers.
· Monitor competitor activity and benchmark competitive products.
· Evaluate and advise on price positioning of existing and new products.
· Work closely with Marketing Manager to produce sales support material that highlight the value proposition of the respective products.
· Support the implementation of product promotion activities.
· Implement the programs to improve sales effectiveness for the new and existing products.
· Liaise with the APAC product team to ensure regional consistency of message.
· Support the implementation of the product strategy through market segmentation and effective brand positioning.
· Following APAC NPI Gate process, work with APAC NPI team to ensure the competitiveness of the launched products as per the sales needs and market demand.
· Overseeing the business performance of the product lines and driving the business by adequate channel marketing and sales support as catalogue, customer loyalty programs, or other promotional activities

*Qualifications (Education/ Experience/ Key Competencies)
Education:
· Bachelor’s degree in engineering, Marketing, Business Management, or any related field
Experience:
· More than 8 years working experience in Engineering and Product Marketing background in automotive aftermarket or automatic industry, experience in Engine & Sealing product is a clear advantage. Other related industries can also be considered.
· Strong B2B marketing orientation
· Proven ability to manage multiple projects from development through to execution.
· Strong teamwork and excellent communication, influencing & negotiation skills.
· Fluent in both verbal and written English, excellent written and presentation skills
· Leverage business opportunities and achieve incremental growth by new product launches, product range extensions or brand extensions.
· High aptitude for the Microsoft suite of products and other computer-based technology
· Strong mechanical aptitude.
Essential Competencies:
· Strong inter-personal skills and relationship management
· Exceptional analytical, decision making and problem-solving capability.
· Possesses strong conflict management and leadership skills.
· Disciplined approach and commitment to delivery
· Ability to prioritize and manage time effectively.
· Self-starter with the ability to independently resolve issues and deliver results.
· Successful track record of achieving profitable growth by his measurable contributions.
· Ability to motivate and influence team members, establish priorities and set project direction.
· Open-minded and be able to work in team. Team experience & understanding of team dynamics are essential.