The High Voltage Power Business Unit is seeking a Strategic Marketing Manager to join its fast-growing team. The Strategic Marketing Manager will be the field champion of the business unit and the liaison between Sales Organization/Customer and Business Unit. The successful candidate is responsible for identifying new products and segments of interest, establishing go-to-market strategies, securing designs and ultimately revenue growth. Attention to detail, ability to translate technical advantages into clear value proposition is crucial. This role will have responsibility in China.
Responsibilities:
· Lead HVPBU Go to Market plans through customers and sales partners engagements in China.
· Pipeline development and management through collaboration with sales organization.
· Be a main contributor for product roadmap and develop business plans to address assigned market.
· Develop communication and sales collateral to support the High Voltage Isolated Gate Driver.
· Provide marketing support and promotional training to all Sales partners.
Qualifications:
· Knowledge and understanding of semiconductor power electronics and power systems particularly in High Voltage Isolated Gate Drivers.
· Excellent written and verbal communication with strong presentation skills
· Highly organized, self-directed business style, with strong ability to prioritize.
· Must work well in a team, fast-paced, high-energy, and deadline-driven environment.
· ~25% domestic and international travel
Education & Experience
· Bachelor’s or master’s degree in electrical engineering or equivalent experience
· 5+ years of High power Automotive and customers experience
· Prior IGBT, SiC, GaN isolated gate driver experience is desired.
· Understanding of High Power AC/DC or DCDC conversion.
· Prior experience in Strategic Marketing/ Application Engineering/Product Marketing or Business Development related roles