NATURE AND SCOPE OF POSITION
61 Collaborate with the marketing team to develop and execute innovative digital marketing strategies and campaigns.
61 Coordinate with KOLs on different social media platform to create engaging content.
61 Coordinate with our regional partners to ensure campaigns are accurate, culturally relevant, and delivered on time across all markets.
61 Oversee the production of marketing materials (e.g., photos, videos) that align with brand standards.
61 Communicate with external digital marketing team (eg. Department store’s newsletter) to maximize brand exposure
61 Conduct market research on consumer behaviour, and competitor activities across Asia, with a focus on both Mainland China and other key markets, to identify new opportunities.
61 Prepare advertising plans for search, display, video and social media
61 Take on ad-hoc projects and tasks as needed to support the marketing team’s regional goals.
QUALIFICATION/EDUCATION
61 Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
EXPERIENCE REQUIRED
61 Minimum 2 years related experience

PARTICULAR SKILLS/KNOWLEDGE REQUIRED
61 Proficiency in Microsoft Office (Excel, PowerPoint). Photoshop, illustrator and InDesign in Mac environment
61 Fluency in Mandarin and English
61 Excellent verbal and written communication skills, with a result-oriented mindset and the ability to thrive in a fast-paced, multicultural environment.
61 Experience in photography, video editing and filming is an advantage
CHARACTERISTICS REQUIRED
61 Demonstrable ability to use initiative and be proactive
61 Have a sense of urgency and ability to deal swiftly with changing needs
61 Team player with the ability to work on own initiative when required
61 Response positively to feedback and direction
61 Highly organised with an ability to multi task
61 Pleasant and accommodating disposition
61 Innovative and proactive, with a “can do” attitude
61 Enthusiastic with a good sense of humour
61 Well presented with the ability to communicate confidently