What you07ll do

● Development and implementation of customer activation strategies: Responsible for localizing and executing marketing plans to strengthen the brand image and increase sales in the APAC region.
● Brand communication: Develop advertising campaigns across the different offline and online touchpoints to increase brand awareness and maintain the brand image.
● Content creation: localize and generate content relevant for the industrial market segments and market needs.
● Lead and further develop the event management of the region.
● Collaboration with agencies: Work with advertising agencies, and other service providers to develop and implement communication campaigns.
● Performance measurement: Analyze the success of marketing activities based on KPIs such as increased sales, market share gain, or brand awareness.
● Budget management: Responsible for managing the marketing budget and ensuring that resources are effectively utilized.
● Internal communication.
Qualifications：
What makes you a good fit

● Master's degree in economics, international business or similar, ideally with a focus on marketing or communications.
● Minimum 3-4 years of experience in the area of marketing or corporate communications, brand management or similar roles.
● Solid understanding in B2B marketing and customer journey.
● Creativity and a spirit of innovation are among your strengths.
● Strong experience in executing complex and global projects and activation campaigns and practical experience in event management/execution.
● Digital marketing skills esp. B2B approaches via different platforms and tools.
● Visual and written content creation.
● Commercially mindset.
● In-depth knowledge of MS Office.
● An above-average degree of independence and ability to work in a global team set up.
● Fluent in English and Chinese.
Some perks of joining Henkel

● Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
● Diverse national and international growth opportunities
● Globally wellbeing standards with health and preventive care programs
● Gender-neutral parental leave for a minimum of 8 weeks
● Employee Share Plan with voluntary investment and Henkel matching shares
● Comprehensive Group Insurance Scheme
● Annual Physical Examination
● Flexible Benefits cover for dependents
● Company Products Discount
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.