——本职位将服务于上海前滩综合发展项目

职责
85 制定并执行写字楼客户运营策略，包括节庆活动、工作日激励计划及与商场联动的促销活动，提升租户满意度与忠诚度。
85 统筹执行CRM相关活动，如节日赠礼、答谢活动、健康讲座、员工专属礼遇等，增强租户日常参与感与归属感。
85 作为租户与内部部门之间的沟通桥梁，协调日常事务、收集租户反馈并协助及时解决问题。
85 管理与分析客户数据，制定精准沟通策略，不断优化客户体验与CRM成效。
85 策划与执行写字楼相关传播项目，包括预租推广、品牌建设、数字内容制作及公共关系活动。
85 推动数字化互动项目，运营线上平台内容，探索提升租户参与度的数字工具与解决方案。
85 与外部合作伙伴及广告公司协作，推动联动型市场与客户关系项目，并监督执行质量与预算进度。
85 确保所有对外沟通物料的专业性与一致性，包括中英文电子邮件、海报、公告等内容与视觉呈现。


技术、学历跟经验要求
85 拥有市场营销、传播、客户关系管理或相关专业的学位
85 至少 4 年客户关系管理、租户沟通或市场推广相关经验，具备写字楼或商业地产项目经验者优先
85 具备良好的沟通协调能力、组织执行力与项目管理技巧，能独立策划及推动多项活动并行开展
85 熟悉企业客户需求及租户服务流程，具备良好的客户关系维系能力
85 有策划并执行针对写字楼客户的会员活动经验（如工作日买赠、专属节庆活动、商场联动优惠等）
85 具备跨部门协调能力，能与商业、营运、市场团队紧密协作推动联动型CRM活动
85 熟练掌握客户数据管理及分析，能据此制定精准的客户沟通及活动策略
85 中英文书面与口头表达能力佳，能独立撰写客户简报、活动方案与沟通物料
85 熟悉日常办公软件，具良好时间管理能力及细节导向思维
85 能适应快节奏及多任务工作环境，具备在高压下保持效率的能力

不要错过这个机会
作为一家平等机会雇主，太古致力于培养多元化的员工队伍和包容的工作环境，助力每一位员工成长与发展。

招聘流程中的支持
若您在招聘的任何环节（包括在线申请及/或选拔过程中）需要特殊协助或安排，请随时通过电子邮件与我们联系。

个人信息处理说明
申请过程中收集的所有个人资料将在流程结束后保留12个月，随后予以销毁。所有信息仅用于招聘及录用用途。太古将严格依照当地法律对个人资料进行保密处理。

[简历提交政策声明]
太古不接受猎头公司主动提交的候选人简历。若在无有效协议的情况下，猎头推荐的候选人被录用，相关费用恕不支付。此类简历将被视为太古的所有财产。

Major Responsibilities and Objectives:

- Develop and implement tenant engagement strategies tailored for office users, including seasonal campaigns, weekday activation programs, and cross-promotions with the mall to enhance tenant satisfaction and loyalty.
- Coordinate and execute CRM activities such as giveaways, appreciation events, wellness workshops, and exclusive privileges for office tenants and their employees.
- Act as the key liaison between office tenants and internal departments, ensuring smooth communication, effective feedback collection, and timely issue resolution.
- Manage and analyze tenant data to support targeted communications, improve CRM effectiveness, and enhance overall tenant experience.
- Plan and execute marketing and communication campaigns for new office projects, including pre-leasing initiatives, branding, digital content, and public relations.
- Drive digital engagement initiatives by managing content on internal and external platforms and exploring new digital tools that enhance tenant interaction.
- Collaborate with agencies and partners to deliver joint marketing and CRM initiatives; manage vendor performance and ensure quality delivery within scope and budget.
- Ensure all communication materials (e.g., eDMs, posters, announcements) are well-written, visually aligned, and consistently delivered in both English and Chinese.

Skills, Qualifications and Experience Requirements：
- Degree in Marketing, Communications, Customer Relationship Management, or a related discipline
- Minimum 4 years of relevant experience in customer relationship management, tenant engagement, or marketing; experience in office or mixed-use commercial projects is preferred
- Strong communication, coordination, and project management skills; able to manage and implement multiple initiatives independently
- Solid understanding of corporate client needs and tenant service workflows, with proven ability in maintaining strong tenant relationships
- Experience in planning and executing CRM or membership programs tailored for office tenants (e.g., weekday giveaways, tenant-exclusive campaigns, seasonal engagement activities)
- Capable of cross-functional collaboration with retail, operations, and marketing teams to develop and deliver joint CRM initiatives between office tenants and the mall
- Proficient in managing and analyzing customer data to develop targeted engagement and communication strategies
- Excellent verbal and written communication skills in both English and Chinese; able to draft client briefs, event proposals, and communication materials independently
- Proficient in standard office software with strong time management and attention to detail
- Able to work effectively in a fast-paced environment and under pressure, with a positive and solution-driven mindset