Job Responsibilities: 1. Responsible for the WeChat Store (mini program), private domain, Little Redbook, and Web operation including the sales, consumer acquisition, experience optimization, product and content management, and post sales consumer services. (work with TP) 2. Collaborate with Marketing team to integrate marketing activities to drive online traffic, conversion, retention, membership growth, revenue and P&L. 3. Measure the consumer journey and analyze consumer needs and behavior 4. Identify and develop new business opportunities Requirements: 1. No less than 6 years e-commerce experience with no less than 3 years experience in WeChat and private domain management 2. Be skillful for the WeChat ecosystem. 3. In cosmetic or Apparel industry will be a plus 4. Good Spoken