JOB PROFILE ASSOCIATE WATCH ADVISOR 精品店钟表顾问 ABOUT A. LANGE & S00HNE Since the legend's reincarnation in 1994, A. Lange & S02hne has been one of the most respected and successful watch brands in the luxury sector. Our whole aim is to continue our tradition with new, outstanding products, very much in keeping with Lange's claim: State-of-the-art tradition. What we expect from our watches, we expect from us: Never stand still. 关于朗格 自 1994 年传奇重生以来,朗格一直是奢侈品界最受尊敬和最成功的钟表品牌之一。 我们的目标是通过推陈出新的杰出作品来延续我们的传统和主张:***的传统。 我们对作品的期望即为我们对自身的期望:永不停步。 PURPOSE As an Ambassador of A. Lange & S02hne inside and outside the boutique, the mission of the Associate Watch Advisor is to provide an excellent customer experience. Working within a professional and exciting team, the purpose of the job is to attain desired results through creative and effective use of resources and retail and CRM tools (iCM), prepare monthly action plans to achieve sales targets in order to meet or exceed personal monthly sales objective, while managing all steps of the sales process and offer an exclusive customer service in line with brand guidelines. 目标 作为朗格精品店内外的品牌大使,钟表顾问的使命是力求提供卓越的客户体验。 和一个专业并令人振奋的团队协同工作,通过创造性和有效地利用资源以及零售和 CRM 工具 (iCM),制定月度计划来实现甚至超越个人销售目标,管理销售流程,并根据品牌准则提供专属客户服务。 KEY RESPONSIBILITIES 主要职责 A. SALES § Meet personal budgets in accordance with brand retail strategy (compliance with group procedures, legal, fiscal, and customs regulations). § Maximize profit whist controlling & minimizing costs (discount, general expenses, third party commissions). § Regularly analyze and question missed confirmed sales with Assistant/Boutique Manager, to further refine future sales projections. § Organize private viewing with potential VIPs in your region. § Discuss business opportunities/Action Plans of potential prospects with Assistant/Boutique Manager. § Act as a reference in terms of building action plans to achieve personal targets. A. 销售 § 在遵循集团流程、各项法律法规的前提下,依据品牌零售战略达成个人预算。 § 通过控制折扣及其他支出实现销售利润***化。 § 与(助理)店铺经理定期回顾销售情况以作改善。 § 为潜在的贵宾提供私享服务。 § 与(助理)店铺经理讨论潜在商机及行动计划。 § 按照制定的行动计划实施销售以达成个人指标。 B. BRAND AMBASSADORSHIP § Ensure Excellency within and outside of the boutique. § Ensure maximum client welcoming, handling, and servicing. § Keep learning about the products and brand and become a reference person for the Maison. § Demonstrate brand ambassadorial skills, at any given time, with clients, Top VIPs & any third party. § Responsible for overall appearance and maintenance of the boutique in accordance to brand guidelines and concept. § Assist in timely boutique implementation and control of any new Visual Merchandizing concepts. B. 品牌大使 § 确保精品店内外的卓越品质。 § 确保最周到的客户服务。 § 不断了解并熟识朗格的作品以及品牌背后的历史、背景、文化。 § 在任何时候都能向客户及其他贵宾展现品牌大使的风采。 § 根据品牌准则和理念,负责精品店的环境整洁以及日常维护。 § 根据品牌标准,协助精品店陈列。 C. CUSTOMER & CRM RELATED ACTIVITIES § Ensure Service Excellency within the boutique at all time and with any boutique clients § Be part of a positive atmosphere within the boutique; optimistic, constructive, helpful, confident, etc. § Proactively participate of regular VIP and orders, considerate of our boutique opportunities. § Ensure accurate and genuine relationship building with customers. § Ensure attention to existing and new recruitment of VIP, customer and prospect database for boutique sales and marketing activities. § Individually handle with care client complaints, and immediately report to Assistant/Boutique Manager brand product related issues. § Follow up and coordinate individual repairs and after sales related matters with Sales Administrators. C. 客户关系维护 § 始终确保为所有客户提供卓越的服务。 § 成为精品店积极氛围的一份子,乐观、有建设性、乐于助人、自信。。。 § 积极跟进VIP和订单,使我们的店铺获得良机。 § 致力于建立真挚的客户关系。 § 时刻关注现有和新招募的 VIP、客户及数据库以利于销售和各种市场活动。 § 谨慎处理客户投诉,并及时向(助理)店铺经理报告产品相关问题。 § 跟进并协调维修和售后相关事宜。 D. STORE OPERATIONS MANAGEMENT § Actively taking his part in monthly (quarterly, yearly) stocktaking. § Actively ensuring all measures to avoid stock discrepancies at all times. § Automatic replenishment of sold timepieces and active order requests. § Ensuring a proper maintenance of all boutique timepieces when necessary: organize changing of straps polishing, servicing, etc. D. 店铺运营 § 积极参与月度(季度、年度)盘点工作。 § 采取积极措施避免库存差异。 § 主动对已出售作品或有效订单进行补货。 § 确保在必要时对所有精品店钟表进行适当维护:更换表带、抛光等。 E. FINANCIAL & CASH REGISTER CONTROL § Compliance with procedures, and with legal, fiscal and customs regulations. § Mastering dealing with credit card transaction of considerable amounts, Cash Register, etc. E.财务和收银 § 遵守公司流程以及法律法规相关规定。 § 熟练掌握处理大额信用卡交易,收银机等。 F. REPORTING § Ensure timely reporting of any opportunity, incident, etc to Assistant/Boutique Manager. § Share new practices, ideas with Assistant/Boutique Manager to enhance boutique operations as a whole. F. 工作汇报 § 确保及时向(助理)店铺经理汇报任何可能的销售机会或问题。 § 与(助理)店铺经理分享新的做法和想法以提升整个精品店的运营。 G. TEAM WORK § Share new ideas, work related practices & knowledge with boutique’s members, office colleagues. § Monitor own appearance and behavior, in line with company policy and boutique guidelines (uniform, makeup, language, hair, accessories, etc). § Full and complete assistance to shift colleague during the sales ceremony. § Active participation in Boutique trainings and role-plays to improve knowledge and client experience. G.团队合作 § 与其他同事分享新的想法、工作实践和知识。 § 保持整洁的外表以及良好的行为举止以符合公司政策和精品店指南。 § 在销售期间协助团队其他成员。 § 积极参与培训以改进知识和客户体验。