Job Description
61Develop and implement strategic marketing and promotional campaigns to attract and retain users on the online tournament platform, with a focus on strategic games.
61Continuously monitor market trends and competitor activities in the strategic gaming sector to identify opportunities for growth and platform enhancement.
61Collaborate with the IT team to ensure the website is maintained, optimized, and updated to meet the needs of strategic game players and market demands.
61Identify and establish partnerships with key stakeholders, including influencers, affiliates, and other potential partners within the strategic gaming community to drive platform engagement.
61Analyze user data and feedback to make informed decisions on platform improvements and new feature development, specifically catering to strategic game enthusiasts.
61Manage the platform’s budget and financial performance, ensuring cost-effective marketing strategies and operations.
61Generate reports on platform performance, user engagement, and ROI for management review.
61Stay informed on the latest trends in strategic games, online gaming, eSports, and digital marketing to keep the platform at the forefront of the industry.
Qualifications/Requirements
61Bachelor’s degree in Business, Marketing, Information Technology, or a related field.
61Proven experience in B2C online marketing and business development, particularly within the gaming or eSports industry, with a focus on strategic games.
61Strong understanding of digital marketing channels, including social media, SEO, content marketing, and email campaigns.
61Solid IT knowledge with the ability to work closely with technical teams to enhance platform functionality.
61Exceptional business sense with the ability to identify and capitalize on market opportunities in the strategic gaming sector.
61Creative thinker with a passion for developing innovative strategies to engage users and grow the platform.
61Excellent communication, negotiation, and relationship-building skills.
61Ability to work independently and as part of a team in a fast-paced, dynamic environment.