I. GENERAL SUMMARY & OVERALL CHALLENGES
The position is the driver for the strategic China4China innovation & localized products life cycle management that convert customer known and unknown needs into delivered Life Science Research/Industry microscopy product portfolio.
The Product Manager (PM) conduct and plan customer survey to gather VOC as input for product definition. Closely collaborate with internal and external customer to transfer customer needs and market trend into requirement specification for product development. Take an active part in the definition of China4China innovation IPV creation, business case, product requirements, launch strategy, Work very closely with LMS China downstream Product Management, R&D, Operation, QA/RA, Finance, Marketing, Service, Sales and commercial leadership team to develop the China4China product roadmap and strategy. Conduct product Train-the-Trainer training to commercial team. Collaborates with scientific affairs in KOL development and management. Supports VIP visits and key customers as required.
The Product Manager (PM) Life Cycle Management is responsible for monitoring and analyzing of customer needs for localized Microscopes in China and respective market dynamics. S/he manages the relevant product life cycle including product benchmark material costs (BMC) and margin. Responsible for product cost analysis and definition of actions to increase product profitability (including pushing of design to cost activities and local sourcing). The responsibility will also include the definition and quantification of business opportunities as well as the derivation of the strategic direction of the product portfolio, generates new configurations and article numbers in alignment with the sales regions.
The PM has the disciplinary responsibility for the material management, pricing, phase in/out process and lifecycle management support activities.
We expect a forward-looking person, driving innovative development of the Life Science Research/Industry portfolio to outperform competition. S/he has cross-functional responsibilities, which requires cooperating with various departments within the company (Advanced Imaging Applications, Business Management, sales, R&D, RA/QA, Corporate Marketing, Operations) and external partners.
II. KEY RESPONSIBILITIES
Responsibility Innovation & Product Development China for China
61 Lead Voice of Customer (VOC) to gain deep understanding of customer pain points and customer needs
61 Based on the defined Product Roadmap, define market requirements based on VOC and market analysis
61 Work out business plan for new products (workbook) in terms of expected revenue and margin stream
61 Work out Market Positioning and Pricing Management, including financial bridges and revenue recognition stream
61 Align the plan with stake holders
61 Lead the project team to initiate TG0 and achieve ‘GO’ for TG2
Product Field Test
61 Plan and implement the Product Field Test (Alpha/Beta) in order to make sure the solution meets the User Requirements including test requirement, result evaluation and consolidation.
Product Launch
61 Support the Team to achieve ‘GO’ for TG5
61 Provide support to project manager to pass TG6
61 Provide support to achieve successful C4C product launch and phase-out.
61 Provide support for Marketing Activities to achieve business growth
Market development China in close coordination with China commercial teams
61 BU coordination
61 Transfer knowledge & training
61 Lead LEX activities
61 Content creation for product launches
61 Highly contribute on IPV creation & localized product life cycle management
Strategic Life Cycle Portfolio Management
61 Based on Voice of customer,
61 Monitor and analyze Life Science Research/Industry market, technological and competitive developments
61 Segment the market, define and quantify business opportunities
61 Provide strategic direction for product development
61 In cooperation with Product Management
61 Contribute to Product Roadmap and priorities for the product development
61 Manage product Benchmark Material Costs and Gross margin via cost optimization and portfolio standardization
61 Consolidate, steer and manage Life Science Research/Industry end of life activities with Industrial Engineering, R&D, Sourcing and Product Management peers
61 Manage Life Science Research/Industry localized product Engineering Changes
61 Run small NPI projects as result of EoL activities
61 Phase In/Out process of small NPI’s incl. coordination of sales promotions to sell off stock
61 Generation of new articles in alignment with the sales regions61
Regulatory & Quality:
61 Drive and sustain the quality of product management related documentation
61 Risk assessment
61 CAPA and Dive execution
III. REQUIREMENTS FOR THIS POSITION
a) Professional Experience
61 > 5 years proven experience in Product Management, application or Marketing in life science/material science, or related field/industry.
61 Experience in leading innovation project
b) Education
61 Bachelor Degree in life science/material science or business administration
61 Preferred: MBA
c) Language
61 Chinese and English
d) Travel (required estimated % of time)
61 40%
IV. PERSONAL TRAIT PROFILE
61 Ability to achieve result in matrix organization through optimal communication with all stakeholders in R&D, Business Units, RA/QA, Operations, Sales, Application, Marketing, Finance & Service.
61 Strong leadership potential, strategic 00big picture03 and future-oriented thinking;
61 Expert in building professional relationships and being a persuasive communicator, end-to-end accountability and results orientation, attention to details, 00hands-on03, tenacity, personal ambition to grow and continuously improve the business.
61 Ability to work cross culturally/functionally and understand dynamics of different markets and functional department requirements adhering to policies and procedures.
61 Strong work ethic, ambition and drive for success.
61 Ability to multitask in strategic and tactical space.
61 Strong verbal, written and presentation skills with ability to build trust.
61 Results oriented individual with focused urgency.
61 Able to work independently, self-motivated for continued learning
61 Strong technical and financial aptitude; experience in financial analysis/modeling skills strongly preferred.
V. KEY RELATIONSHIPS
a) Internal
61 Reports directly to the Lead, Imaging Platform
61 Strong relationship to R&D, Business Units, RA/QA, Operations, Sales, Application, Marketing, Finance & Service team in Leica
b) External
61 Key Opinion Leader / Research collaborators
61 Third party partners / suppliers