85 Public Relations
- Close communication with agencies and principal to ensure smooth execution
- Relationship maintenance with media and stylists with concreate communication plan
- Write up, prepare, and monitor press materials
- Collect, create, and organize diverse brand assets to support sufficient brand exposure
- Regular PR updates to stores especially for celebrity engagement
- Content creation for internal social media channels including Wechat, Weibo, The Red and all the other related platforms
- Prepare PR review reports for support planning for brand strategies
85 Retail Marketing
- Write up and prepare brand materials to pitch for brand exposures on Mall’s social media platforms
- Relationship maintenance with Mall’s PR team
- Create and manage brand materials for frontline staff usage to promote brands to customers
85 CRM
- work closely to support CRM goals through supporting arrangements and materials for customers communication

85 Administrative Work
- handle and conduct internal and external reports
- handle payments to external parties on schedule
- manage sample room in Shanghai office and press sample status
- support adhoc tasks to support PR manager and the team
85 Degree or above, at least 3-4 years’ experience in Marketing and/or PR related industry
85 Passionate in the fashion retail industry
85 Great network with local media and stylists
85 Experience in digital marketing is a plus
85 A great team player with excellent communications skills, internally and externally
85 Exceptional writing skills of English and Chinese with experience of producing press releases, copywriting, newsletter and social media content
85 Self-motivated, energetic, flexible, creative, independent and able to work under pressure and meet tight deadlines
85 Meticulous planning and organizational skills
85 Proficient in MS Office, e.g. Word, Excel and PowerPoint
85 Candidate with less experience will be considered as PR Executive