Purpose
In this role the Marketing Manager is responsible for developing, overseeing, and driving high-impact marketing communication projects, including product launches and targeted marketing campaigns and initiatives.

This role leverages both print, digital and physical marketing activities/tools to address customer needs effectively and ensures timely delivery from both internal teams and quality standards.
The Marketing Manager builds up and maintains quality relationships with external partners and engages in detailed consultations with internal stakeholders to understand the business needs.
This role provides regular updates on project status, deliverables, budget responsibility and future steps to ensure transparency and alignment across the organization.

Main tasks
Increase awareness/visibility of the Kistler brand and increase awareness of Kistler solutions (Applications and products) alongside the customers value chain (R&D and industrial production).
Generate leads (MQL and SQL) in local markets, contribute to business development and realize customer centricity by marketing expertise and local market knowhow:

61 Development, planning, implementation and analysis of marketing activities in the country/region including budget responsibility (MAP, Marketing Activity Planning)
61 Project lead international and local exhibitions, events (MAP: virtual and physical) incl. budgeting, organization, implementation and analysis
61 Media planning and implementation
61 Adaptation and localization, roll-out and analysis of global Marketing campaigns and product launches, Marketing Automation and multi-step campaigns
61 Active, independent development and implementation of local, tactical marketing activities in alignment with Sales and strategic Marketing
61 Campaign management CRM (C4C)
61 Website local content coordination and localization
61 Location marketing support
61 HR marketing support
61 Team lead

Competences
61 Bachelor's degree in Marketing, Marketing Communications
61 Minimum 5 years marketing experience in High-tech MNC marketing, Test and measurement industry is preferred
61 Good communication skills, able to coordinate with cross function and global team
61 Proficient in English, speaking and writing
61 Result-oriented, Flexible, strong Team player,
61 Fast learner, strong implementor