POSITION SUMMARY The National Business Lead, Improvac is fully accountable for developing and implementing business strategy for Improvac and providing exceptional experience to delight our customers in China. 全面负责易普克产品在中国的业务开发和执行,打造无与伦比的客户体验。 Responsible for a dedicated team with sales and technical roles, ensures engaged and effective people work together to achieve the business objectives. 带领一个专注于易普克业务的销售和技术团队,确保积极有效的人员团队合作,实现业务目标。 POSITION RESPONSIBILITIES - Develop and implement the business strategy for Improvac in China, leading the team to achieve and exceed sales target 制定和实施易普克在中国市场的业务战略,带领团队实现和超越销售目标。 - To lead the product implementation plans through the sales force and other internal functions i.e. global Improvac network, regulatory and manufacturing in order to coordinate cross-functional actions and responsibilities and executes plans in a timely and optimal manner in accordance with agreed milestones, standards and objectives通过带领销售团队和其他内部部门(包括全球Improvac网络、注册团队、制造工厂等)及时有效地进行跨部门合作,执行产品实施计划,确保与既定的里程碑、标准和目标一致。 - To collaborate closely with Swine GM, Technical Lead and Market Lead to design and execute new product launch plans, which encompass promotional and marketing strategies as well as essential product trials. 与猪事业部总经理、技术负责人和市场负责人密切合作,设计并执行新产品发布计划,包括推广和营销策略以及必要的产品试验。 - To reshape market and customer perception of the value proposition of Improvac through various means, including product marketing branding activities, design and implement field trials, and partnerships with key opinion leaders (KOLs). 通过多种手段塑造市场认可度和客户认知,包括产品营销和品牌活动、设计并实施田间试验以及与关键意见领袖(KOL)的合作等。 - To identify and develop potential key customers with exceptional customer experience in line with product strategy and company polices. 根据产品策略和公司政策,确定并开发具潜在关键客户,提供卓越的客户体验。 - To design sales incentive plan to encourage and stimulate sales team achieve their target 制定销售激励政策,鼓励销售人员努力达标 - To support sales management system and improve sales team performance 支持销售管理系统,提高销售团队绩效 - To actively attract, coach, develop and retain qualified team members 吸引、指导发展与保留合格的团队成员 ORGANIZATIONAL RELATIONSHIPS Internal 内部 - Directly reports to Swine GM, China直接向中国猪事业部总经理汇报 - 全球 Improvac 网络、VMRD、GMS、全球商业发展 (***)、卓越中心(CoE)等 - Zoetis China Swine team 硕腾中国猪业务团队 - Zoetis China supporting functions (HR, Fin, Regulatory, CS, COE, L&D, etc.) 硕腾中国职能及支持部门(人力资源,财务,监管,客户服务,COE专家团队,学习发展部等) External 外部 - Key Swine customers 关键客户 - Primary distributors’ executives 经销商管理人员 - Veterinary key opinion leaders 兽医关键意见领袖 ESSENTIAL EXPERIENCE - Master’s degree in veterinarian, animal husbandry is preferred; MBA is also preferred 硕士学历优先,主修兽医或畜牧相关专业;MBA优先 - Proficient in both verbal & written English communications熟练的英文口语及书面沟通能力 - At least 8 years commercial experience with 3 years management experience in building and maintaining high performing teams & leading teams through significant change 8年以上商业团队工作经验,3年以上建立和培养高绩效团队的管理经验,并成功领导团队经历重大变革 - Extensive marketing, sales, technical or organisational leadership experience丰富的市场营销、销售、技术或组织领导经验 - Excellent communication skills and business develop capability优秀的沟通能力与业务拓展能力 - Proven to produce outstanding financial record出色的财务业绩结果 - Demonstrated experience developing talent具备丰富的人才培养经验 - Broad commercial experience and proven ability to establish strong influential relationships with key stakeholders拥有广泛的商业经验,并能够与关键利益相关者建立强有力的影响关系 - Financial management experience - P&L and operating budget management 具备财务管理经验,包括损益和运营预算管理等 CORE COMPETENCIES - Builds winning teams and grows others建立致胜团队并帮助他人发展 - Leads with emotional intelligence利用情商进行领导 - Sets clear direction and drives execution设定明确的方向并推动执行 - Leads change and fosters collaboration引领变革并促进合作 - Manages with courage and holds others accountable勇于管理并让他人对结果负责 WORKING LOCATION - Location based in Shanghai is preferred工作地点在上海优先考虑 - Freqent travel within the country 经常性国内出差