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Marketing Executive, Fine Fragrance China
1.1-1.3万·13薪
人 · 硕士 · 2年及以上工作经验 · 性别不限2024/11/04发布
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马当路458弄D栋501室

公司信息
德之馨(上海)有限公司

外资(欧美)/150-500人

该公司所有职位
职位描述
As a Marketing Executive, you will be part of our Fine Fragrance Business Unit, bringing your support to the China Fine Fragrance team in Shanghai office to create new iconic perfumes for local brands.
Key responsibilities include:
1- INTELLIGENCE TOOL
Develop, update, and continuously improve the Fine Fragrance tools in the region. Included but not limited to deep Dive, Category newsletter, Brands Case Studies, Market and trend analysis, Symrise Capabilities.

2- CONCEPT DESIGN/STRATEGY FOR PROJECT
- Reactive Daily projects - create and deliver presentations and workshops. From concepts creation to fully integrated solutions & strategy plan based on different client’s request.
- Proactive Kits - regular comprehensive category trend presentation, with global but most importantly local insights and examples to inspire clients and boost sales.
3- WECHAT & VIDEO ACCOUNT MANAGEMENT
- Strong writing skills to provide creative concepts and copywriting for Wechat. Complete the topic selection, planning, editing, writing, scheduling, and publishing of social media content according to local activities and global IG assets.
- Day to day & work closely with Designer freelancer, monitoring post data, backstage message and ensuring digital objectives are met and integrated with overall marketing strategy.
4- EVENT & COLLABORATION
- Plan & Executive annual fragrance event for Fine Fragrance China team;
- Business development - Develop new partnerships for local events.
5- REGIONAL SUPPORT
- Routine samples; office annual gift, materials management;
- Global, cross categories client, internal leader host.
Qualifications
61 Master’s degree in business or marketing with more than 2 years relevant experience
61 Ideally specialized in perfumery or with previous experience in a fragrance house
61 Native Chinese speaker and fluent English
61 Pro efficiency in Office Tools (PPT, Excel, Word)
61 Photoshop, Graphic and Video Editing would be an advantage

Skills
61 Strong analytical skills, able to come up with an insightful diagnosis of a situation and needed action plan
61 Highly creative – able to translate plan into a distinctive creative idea, story, and solution
61 Sensitive to copy – experienced copywriter with aesthetic
61 Design expertise – eye for avant-garde design creation
61 Compelling presentation skills – able to deliver content with credibility and persuasiveness
61 Resilient – does not get frustrated easily and keeps on pushing
61 Solution-oriented – resourceful and approaches problems as opportunities

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