Key Roles & Responsibilities: Marketing Content (Local): 1.Execute social media content in Greater China (e.g. We Chat/Linked in) 2.Content creation in China / localizing language & China requirements. 3.Copywriting content/ Mandarin translations where required 4.Maintain and update the Chinese version of the website, ensuring alignment with the English version 5.Collateral requests from Sales/product for Greater China. 6.Sales content / Greater China library build; localize where required using global guidelines. Supporting Online/Offline: 7.Support Campaign & Performance Manager on We Chat paid set up / content creation in local language. 8.Competitor analysis across social media, website, offline channels 9.Support organization of local events in Greater China.
Market Trends 1.Complete market and competitor research on industry trends and activity. 2.Competitor analysis across social media, website
Knowledge, Skills and Attributes: 1.Previous experience in Marketing content creation and/or social media content. 2.Knowledge and experience working on local social media platforms & search engines (e.g. We Chat, Weibo, Baidu) 3.Experience in offline events preferred 4.Experience in China market (B2B preferred) 5.Demonstrated ability to execute to a high standard 6.Experience in managing relationships with key stakeholders & cross-functional teams 7.Strong skills in handling multiple tasks & requests 8.Time-management efficiency to given deadlines 9.Proficiency in Mandarin & English both verbal and written to professional level. 10.Bachelors' degree in Marketing, Communication or related field preferred.