Key Responsibilites:
1、collaborate extensively with the marketing and R&D teams to understand the portfolio and key value propositions of the Genomeditech services and products.
2、Perform market research on needs, wants, pain points, and market trends for the assigned segment. Prepare market research reports and communicate the market insights to the Product Marketing and R&D teams.
3、Assist in monitoring and studying competitorsor collecting potential market trends as necessary,to provide insights.
4、Work closely with marketing teams to localize or develop marketing materials including articles on Wechat, press releases, articles, speechesinvitation letters,e-posters and other external internal communication content required.
5、Drive content adoption and optimization toensure all content is fully optimized acrossrelevant channels via tagging, linking andrapidly implementing any new social media technology
-02Develop,implement and manage social media strategy
-02Manage domestic and international social media platforms, and monitor performance02
6、Assist colleagues in optimizing product information and improving website layout and content.
Qualifications:
1、BA or MS degree in life sciences discipline
2、Thorough understanding of biopharmaceutical industry and sensitive to new technology, demonstrated capabilities in creative way of thinking
3、Excellent language skill in English
4、Excellent communication skill and team player
5、Knowledge of traditional and digital marketing, content marketing and social media marketing
6、Ability of work in a fast paced and challenging environment with the ability to handle multiple projects simultaneously and meet deadlines
7、Marketing or business development experience preferred
8、Experience running social media channels for major brands is preferred
9、Experience with video production and editing is preferred