VBU innovative channel PM-SPM role for adolescent activation and optimization for closed loop on HPV related disease education. Including but not limited in natioanl wise platform building, adolescent eco-system exploration, innovative business model establish and landing.
Responsibility:
- Identify close loop occasions (lifestyle vertical social circle, e-commerce etc. or HPV related healthcare online/offline touchpoints) for consumer education and close loop opportunities.
- Develop and well execute marketing plan in school adolescents’ education.
- Explore collaboration opportunities with the national-wise partnership, such as CWDF and China education commission Peking university institute of Child and adolescent health., etc.
- Establish national platform and network with key KDM and stakeholders to form centralized strategic cooperation and HCP engagement.
- Synergize with *** and *** on middle and primary schools’ adolescents HPV related disease education.
Qualification/Requirements
- 5+ years’ experience in pharmaceutical industry
- 2+ years’ hands-on experience in central or digital-marketing or related field
- National Innovation Program management experience is preferred
- Bachelor’s degree or above, medicine or pharmaceutical background preferred
- Advanced level of negotiation ability, problem solving, productive communication and CFT collaboration
- Excellent execution capability for good result delivery
- Willing to travel including on weekends
#疫苗事业部