Supporting Alfa Romeo business by managing Brand BTL events, Alfa Clubs and specific Customer Experience Projects。
Brief Task Description：
61 Lead all the aspects of events design+planning, including outlining strategic event vision, creativity and details
61 External vendor and agency management and supervision
61 Design and manage innovative and top-notch customer experience projects
61 Lead Alfa Romeo China Clubs strategy, communication and activities, national-wide
61 Precise management of projects KPIs, timing and budget allocation
Qualifications:
61 B.A. degree – preferably with Management/Business/Marketing/Engineering background
61 6-10y working experience in Luxury automotive/NEV, Fashion, IT/technology industries, top-tier event/communication agencies
61 4+ years of marketing experience with particular focus on event planning and customer experience areas
61 Digital/virtual expertise with SoMe+New Media knowledge & management
61 Experience in leadership, people management and external agency coordination
61 Confidence in working with cross-function team members (sales, zone, communication, product functions)
61 Strong PMO skills in managing event/GTM plans, using specific management tools (e.g. GANTT/RACI)
61 Proficiency in managing multiple projects simultaneously, ensuring timely delivery and top-quality outcomes
61 Innovative, strategic-thinker, attentive to details and good problem solving skills
61 Fluency in both Chinese and English, written and spoken