General Role
Assist advertising Manager for paid activation campaign from advertising assets to paid media planning and
buying. To development trade communication plan and execution.
Major Responsibilities:
Paid media planning :
- Support line manager for Hermes China integrated media planning covering both traditional and digital media
- Co-ordinate with internal team to build up campaign POE activation plan
- Managing media pool for further media planning and work close with media agency for new opportunity evaluation
Advertising Creation and Campaign Execution:
- To support line manager and even co-ordinate with international team for advertising creative material adaption as well as claim language adaption.
- Well execution on adverting material control, media position and launch monitoring, quality traffic control, performance monitoring and optimization, campaign review, etc.
- Closely working with media buying agency for daily execution and media report.
- Others: Co-ordinate with internal team for communication monthly report.
Trade communication:
- Support line manager for annual trade communication plan
- Maintain good relationship with landlord and find the opportunities of Print, outdoor and social channels to max. brand clipping exposure to support existing stores.
- Nego best trade opportunities to support new store opening and brand mega event
Budget and Finance Process:
- Support to daily budget monitoring and monthly budget closing
- On time Purchase Order issuing
- Work close with both agency and finance team to finish finance process

Profile:
- Bachelor degree or above.
- At least 4 years working experience inbrand marketing/media team or manager above level in leading media agency
- Strong media knowledge of integrated media planning on both traditional and digital media
- Creative and broad-thinker, strong at communication skill.
- Good English capability in both oral and written. French is a plus.
- Proficient in Microsoft Office software of Word, Excel and Power Point