Key Responsibility:
74 Media relations
Build, manage and support the brand relationships with journalist, celebrities, socialites, opinion leaders, etc.
Proactively pitch and secure media coverage to increase brand visibility.
Regularly send out PR messages and follow up on all editorial results.
Identify and execute high-quality product placement opportunities/ other quality exposure.

74 PR communication
Develop compelling and engaging content for press releases, articles and other communication materials.

74 Event management
With tangible goal settings, propose and organize PR events based on annual marketing calendar.
Support and manage, with vendors, all set up / decoration aspects of events and to ensure the compliance with brand guidelines.


Key Requirements:
University degree or above.
3+ years PR experience in the international brands or well-known PR agencies, relevant industry, premium brands preferred.
Fluent Chinese and English speaking and writing.
Good analytical skills, detail-oriented, good planning and organizing skills with ability to cope with changes.
Strong interpersonal skills. Mature, self-motivated, outgoing