ACCOUNTABILITIES
84 The Product Supervisor works under the direction of the Senior Product Manager, maintains and integrates the go-to-market program and ensures the overall achievement of product goals. The Product Supervisor works within the Product Management team to define the product vision, positioning and direction under the guidance of the Senior Product Manager.
84 The Product Supervisor is responsible for analyzing market trends and sales performance in order to provide directionally clear recommendations for the product. Conduct daily analysis of product sales data and provide product managers with relevant analysis results to enable product managers to develop product phase out plans to remove long tails or identify product gaps or opportunities to develop improvement plans.
84 The product supervisor integrate inputs from China and Germany product management to develop phase out list and work cross-functionally to implement the phase out process.
84 The Product Supervisor also analyzes competitors' activities, product Benchmark to provide a competitive advantage for the product feature or identify gaps or opportunities from the competition. He also works with the marketing department to translate the findings to marketing language to promote the competitive advantages of the product.
84 Assist the Senior Product Manager in conducting in-depth market research to understand market industry trends, develop new product concepts through qualitative as well as quantitative consumer insights. As well as consumer testing to determine market acceptance and market potential.
84 Works with the marketing department to develop product stories and product selling points under the guidance of the Senior Product Manager. He also ensures that product communications are accurate and relevant. The product supervisor is responsible for coordinating product launches in alignment with marketing activities. Provide competitor analysis, market analysis, product selling point analysis, and other research information to the sales team, prepare the product launch announcement and launch action plan to achieve a successful product launch.
84 Responsible for maintaining the integrity of China product related data with meticulous attention to detail. Ensure that product data is correctly maintained in the system and all relevant information is correctly displayed and communicated.
84 Support our customers and sales team in providing accurate product related data and information and compiling product related training materials. Also support all channels with new product requests, etc.