Role & Responsibility
61 Market & Business Analysis
- Conduct various market reports including auto market trend, customer insights, product trend and competitive landscape
- Track and analyze business performance to find growth opportunities
61 Event Support
- Plan and execute different events including auto show, customer tech shows, and media events to increase brand exposure and customer engagement
- Develop various marketing & sales materials include brochure, flyer, customer gifts etc aligning with branding strategy
61 Digital Content & WeChat Operation
- Leverage digital marketing channel especially WeChat to raise brand awareness and engagement
- Manage and grow WeChat platform by developing engaging and attractive content (infographics, videos) in collaboration with transversal teams
- Draft, translate and develop marketing and communication content including news, press release, media kit, videos to effectively promote brand image
61 Miscellaneous
- Continuously seek opportunities for improvement in marketing and communication activities to enhance customer insights, customer engagement and brand awareness

Requirements:
61 Bachelor degree or above, preferable in business administration, marketing, communication, language or other related majors
61 Above 3 years’ experience in multi-channel marketing roles
61 Quick learner with business acumen and strategic thinking
61 Excellent communication skills in both Chinese and English
61 Good understanding of China auto market and cockpit market will be a plus
61 Strong analytical skills with proficiency in Excel, Power BI or similar tools will be a plus
61 Skilled user of AI tools will be a plus
61 Proactive, passionate, self-motivated, independent, strong team player